To adapt these illustrations to a series of postage stamps, I looked at the other elements seen on postage stamps. These are the price of the stamp, a word or two about what it shows, and most importantly the name of the country.
I worked on the name of the country, creating a kind of logotype for India which is one form in both Hindi and English, but readable in both. This is the final logo. It can be understood by an international audience, and those who know Hindi can still read ‘Bharat’.
