‘Design is natural.’
This is the theme for Visibility, a self-promotion project. It sums up my personal view-point on design.
The best design occurs naturally, it’s a child of it’s time, born out of the culture, and to fulfill a certain need of the people. It is forced design that stands out like a sore thumb.
In my last post I talked about encoding and decoding and the conscious or un-conscious signals people communicate to others.
‘Design is natural’ also communicates a certain artistic and more spontaneous kind of nature, someone who is not very logical, but more random. The debate within me was that is ‘design is to make rain’ a huge claim? But at the end of the day, that is what designers do, or aim to do metaphorically.
For further explorations I could also think about the responsibility of designers, and environmental impact of design.
Tags: design, natural, visibility
